How to Do SEO for Your New Website 10-Step Guide

Thousands (if not millions) of websites are never finished because the agency is still waiting for the content from the client. Recent updates from Google and our own research suggest that using AI to generate content is not a solution. A human needs to spend time writing and you may need to invest in the production of images (photographs, illustrations, etc.) to make your pages attractive to Google. Only needing to be visible for a local audience (in a specific town or region) can also present its own challenges. There is often a confusion between business objectives and SEO objectives. An eCommerce site owner may say that getting more traffic from Google is his main priority, but in reality, their main business objective is to sell the products they have in stock.

Search engine optimization is a complex process that may take months before you see the first results. It’s also great that the platform divides its ideas into several categories. It also estimates the difficulty of each action and allows you to assign tasks to other team members directly from Semrush. Using all these advantages will surely help you create an SEO strategy that will boost your online traffic. An astonishing fact is that 15% of daily Google searches have never been searched before.

High-quality content answers user queries, boosts engagement, and increases the chances of earning backlinks. Black hat strategies let you cut down the complexity of link building, for example. Keyword stuffing helps users to rank one page for many keywords without having to create more content. The content on your website is your chance to gain the trust of your potential customers and prove your authority. Thus, it should be interesting, valuable for your readers, and unique.

SEO Marketing Strategy: 8 Components of a Successful SEO Strategy in 2025

If I were trying to start an SEO strategy in 2024, my first step would be to look for my company’s head term on Google. Learn the ethical SEO practices that are essential for long-term marketing success with our guide. After a few minutes, it displays a list of prospects you can reach out to for backlinks. Bing and Yandex have their own tools to find and fix technical issues. If you work in a team, you can assign idea categories to different team members. For example, give backlink ideas to your link builder, content ideas to your content writer, and technical SEO ideas to your developer.

Effective link building is akin to public relations, and it will often bring into play the existing relations of a website owner. The job can be a lot easier when the website owner is an influential person in their field of work or already does a lot of PR work. Determine who will produce content early on in a project and make sure they have sufficient time to do it.

• Reviewing your website’s current performance is essential if you want to set clear goals and expectations from the upcoming updates.
• In a matter of seconds, you’ll get a breakdown of the search intent categories of the top-ranking pages and analyze whether or not you have an actual shot at competing for the target keyword.
• Update and expand clusters over time to stay relevant and maintain search visibility.
• Without actively positioning its content in search results, no business can survive long.
• Hosts almost always link to your website, social profiles, or resources in the show notes.

Write Content That’s a 1:1 Match For Search Intent

Discover 7 SEO tactics to point you toward digital marketing success in 2025 and beyond. Laying a solid foundation will help your SEO strategy pay off for years to come. Find out if you’re visible within Google’s AI Overviews (Google AIO). Learn AI prompts you need to find out where you rank on 2025 SERPs. Delve into AI overviews that help connect your SEO initiatives to tangible revenue impacts and enhance your marketing strategies.

Double-check that your business name, address, and phone number (NAP) are consistent and accurate across all online platforms. This includes your website, social media profiles, and online directories like Yelp. Reaching a wider audience will help build your brand, establish authority, and increase your online visibility. They also signal to search engines about the hierarchy and relevance of your content. Google created its E-E-A-T framework to evaluate the quality of webpages. This means the search engine prioritizes trustworthy content created by experts.

SEO strategy is the heart of growth marketing

The blog is SEO driven, meaning that its purpose is to rank in search engines. Posts often highlight a problem the reader is having, and offer Au Lit Fine Linens products as the solution—a fine balance between promotional and informational. The easiest way to handle content duplication is to hide a page from search engines, known as noindex-ing. However, you can also create useful content for those pages to make them different, relevant, and competitive. The longer you can keep your visitors browsing your content, the more chance you have of making a sale.

Ideally, you should target relevant keywords with the highest search volumes. However, it is important to assess the competition around that search term. Research can get expensive when you really get into it, but you can find data if it exists on your industry/demographic, and you’re an experienced searcher. Be sure to check your sources, and don’t be afraid to email people and ask where they got their information if you need to.

Because of the variables involved with competition, inbound links, and the content itself, it’s nearly impossible to provide a definite timeframe. Your SEO goals should support your business objectives, whether that’s increasing brand awareness, driving more traffic, generating leads, or boosting sales. In the next article we’ll take a look at some methods for doing categorized BHS Links keyword research that allows you to further prioritize content based on the popularity of categories of keywords.